For 48 hours and for the first 50 people ONLY...
Get Unfettered Access to Our Entire System for Formulating, Building, and Launching Self Liquidating Offers that Net New Clients While ERASING Marketing Costs
Get Unfettered Access to Our Entire System for Formulating, Building, and Launching Self Liquidating Offers that Net New Clients While ERASING Marketing Costs
Know what to sell, how much to sell it for (with detailed economic breakdowns), how to craft the copy, how to operate the tech, how to track it all, and how to turn it into CLIENTS...
How to reverse limiting beliefs, reprogram insecurity, and create total momentum from the inside out
Get Unfettered Access to Our Entire System for Formulating, Building, and Launching Self Liquidating Offers that Net New Clients While ERASING Marketing Costs
How to reverse limiting beliefs, reprogram insecurity,and create total momentum from the inside out.
Know what to sell, how much to sell it for (with detailed economic breakdowns), how to craft the copy, how to operate the tech, how to track it all, and how to turn it into CLIENTS...
From the desk of Taylor Welch
Only $54,722.75 of that hit our P&L. The remaining roughly $445,000 was ERASED by front end marketing revenue. Put another way, we "liquidated" 90% of our ad spend over the course of a full year ON THE FRONT...
When you factor in the high ticket clients that the ad spend produced during that time, you get a 90X ROAS.
Franklin, TN
Over the last 12 months, our firm (The Wealthy Consultant) has spent just over half a million dollars on ads.
Only $54,722.75 of that hit our P&L. The remaining roughly $445,000 was ERASED by front end marketing revenue. Put another way, we "liquidated" 90% of our ad spend over the course of a full year ON THE FRONT...
When you factor in the high ticket clients that the ad spend produced during that time, you get a 90X ROAS.
I say all that to say this. What I'm about to show you on this page is LEAGUES AHEAD of the industry. The absolute best in the game — the gurus you probably follow who claim they are doing this kind of stuff — are buying our products and asking how we’re selling them.
You can’t reverse-engineer what we do from the outside. Funnel-hacking doesn’t cut it here.
Because what we built doesn’t live in the front-end pages. It lives in the architecture underneath. A set of invisible, precision-tuned systems that are responsible for turning attention into profit, at scale, on repeat.
In the next few minutes, I will prove it to you.
What You'll Master Inside:
Your purchase of Customer Acquisition Playbook is covered by a 60-day, 100% money-back guarantee.
What You'll Master Inside:
Most of the industry is doing this backwards... and that's why they're stuck.
They chase traffic. They chase hacks. They confuse noise with attention and clicks with customers.
Meanwhile, we’ve spent the last two years doing the literal exact opposite. We created a machine. An ecosystem that produces money on command when we need it, while generating TRUST with our audience.
- 20–30% of our monthly customers are repeat buyers.
- Our AOV is going up not down.
- Our CPAs are either flat or decreasing
- Our MER (Marketing Efficiency Ratio) is constantly increasing, even long after advertising dollars have been spent
You can’t fake that. You can’t guess your way there.
Trying to replicate it without a strategy will leave you broke and behind where the industry is headed.
What I'm offering on this page is not a series of hacks, tactics, or a magic bullet system.
It's a METHODOLOGY that is rooted in data, countless hours in the trenches, and tens of MILLIONS in collective ad spend.
I don't put much stock in the "shiniest, newest" tactics.
Not because they never work, but because their effectiveness is depreciating from the moment they hit the market. My good friend (and marketing genius), Rich Schefren, has this graph he shows when he speaks all over the country about marketing.
It looks like this:
The idea is simple: The moment a tactic hits the market, an invisible clock starts ticking. With every tick the amount of effort required to make that tactic produce profitably increases, and the amount of yield from that tactic decreases.
The market "insiders" (the high powered gurus at the top) show each other the tactic first behind closed doors. Then they teach it to their circles and masterminds. Then those masterminds go out and inject it into the mainstream.
The market "insiders" (the high powered gurus at the top) show each other the tactic first behind closed doors. Then they teach it to their circles and masterminds. Then those masterminds go out and inject it into the mainstream.
Before you know it, the exact same strategies are popping up everywhere you look.
The result? Everyone at the bottom is working 10X as hard to get worse results than the original gatekeepers of the tactic.
So... why does this happen?
Because, most of these tactics are rooted in a misunderstanding of the PURPOSE of marketing in the first place...
What is marketing FOR? If pressed, most gurus would likely give you the wrong answer.
They think it’s about noise. Or traffic. Or being clever. None of the above are accurate. The truth is much simpler. Marketing exists to:
The proof is in the results.
$67 Product Launched
- Sold out in 8 hours
- AOV (average order value) of $165
- Liquidated all ad spend at 240%
$397 Product Launched
- Sold out in 30 hours
- Generated $40K in front end revenue
- Liquidated all ad spend at 266%
$97 Product Launched
- Sold out in 40 hours
- Generated over $14K in revenue
- Still booking high-ticket calls to this day
$3 Product Launched
- Has sold around 5,000 units since launch
- Generated $123K in front end revenue
- Responsible for half a million or more in revenue between front and back end
Not only that, since we taught this system to our clients, they've been putting it into practice as well...
And now I'm about to hand you the same blueprint that I handed them so you can build one of your own...
-- INTRODUCING --
The CustomerAcquisition Playbook
Last summer, my Marketing Director and I met with a roomful of our top clients for two days in Charleston, South Carolina. And we broke down every single piece of our strategy for building low ticket acquisition funnels that not only bring in new opportunity, but have the ability to do so AT A PROFIT.
We recorded every session, including the hands-on workshop moments, and the Q&A segments.
Right now, until the timer at the top of this page hits zero (or until we hit 50 purchases), I am giving you an opportunity to get access to ALL of it. And for a mere fraction of what it would usually cost for a non-client.
This is not some digital course... It's a FULL event recording.
The exact 2-day masterclass we used to teach 7 and 8-figure business owners how to:
- Engineer customer acquisition campaigns that convert cold traffic to purchasers.
- Liquidate ad spend quickly, reducing their marketing's "financial footprint" on the business and boosting profitability.
- Build positioning and infrastructure that scales dynamically without breaking.
Each session carries the weight of weeks, months, and even years of research, testing and development at scale.
SESSION ONE
Philosophy of Customer Acquisition
I lay out our core approach to how (and why) we invest so much time, energy, and attention into acquiring customers over merely building a list with leads. Plus, the long-term effects of a "buyer list" on the health and scalability of an online business.
SESSION TWO
How to Create Front End Offers That Convert
Our Marketing Director, Dane, takes you step-by-step through determining what should (and shouldn't) be in a low-ticket offer, how to price it, and how to extend AOV to bolster those critical front end economics.
- Our exact LTO (low-ticket offer) framework, and how to use the BMC (Benefit, Mechanism, Cost) model to create differentiation.
- Asymmetric Value Exchange - How to position your offer so well that the buyer ALWAYS innately feels they are getting the better end of the bargain... no matter how much they're paying.
- Pricing strategies, bonuses, and upsells that pull more dollars out of every trip through the funnel, without making the customer feel like they're being bombarded.
SESSION THREE
Stories, Angles & Hooks
This session is all about POSITIONING... how to use themes, copy, and buyer feedback to tune your funnel for absolute resonance with the market. Get their brains in the buying pocket without forcing them there.
- The repeatable (profitable) structure I use every time I sit down to right a sales page (like the one you're reading right now).
- Attention -> Liquidation -> Ascension... Finding and setting the path for customer journeys that lead to high ticket sales, while they're still reading your funnel copy.
- Packaging & positioning as a narrowing tool - Balancing logic, emotion, and authenticity with laser-focused IP to speak to ONE PERSON and get them to act.
SESSION FOUR
Product & Package Creation Workshop
Dane and I get hands on with the clients in the room and work through several examples in real time to help them fine tune their products and positioning. Turning knowledge and theory into applicable action.
- Our market survey strategy for letting the market tell YOU how to sell your product to them through direct feedback.
- Building targeted buyer personas, and letting them drive innovative product development that ratchets up the value delivery to your audience.
- Safe and sustainable product fractionalization - How to determine how much is too much of your core program IP to sell in a front end product, and a potent framework for avoiding cannibalization.
SESSION FIVE
Practical Advertising & Media Strategies
Building your low ticket offer is only half of the equation here. Getting it to market with a clear, concise, and precise strategy is crucial to its success. Time to dive into beta testing, paid advertising, and economics.
- Our predefined structure for testing campaigns and scaling campaigns on Meta.
- How to use your existing list to FUND your first month of advertising - this is why we are able to launch validation ads to brand new products without it costing us a dime.
- Fundamental CRO (conversion rate optimization) strategies... Using data to better define what's working, what's not working, and what to test next to drive performance.
SESSION SIX
Tech, Tracking & Automations
Dane takes you on a deep dive into the world of Martech, funnel craft, and how to pass data from the front end all the way to your CRM without everything breaking. Slam some coffee before this one - it's dense, and he moves quickly.
- The perfect tech stack - What do you have, what do you need, and what are you comfortable with? A practical approach to defining what runs your LTO.
- Never lose important data again. An introduction to UTMs, hidden fields, platform tracking, third party tracking, and just a liiiiiiittle bit of technical wizardry.
- Page design breakdown - Why we build our pages the way we do, the hidden method in our madness, and rules of thumb for consumption and conversion.
SESSION SEVEN
Short Term Vs. Long Term
I wrap up the workshop by zooming us back out to 30,000 feet and talking about the vision, purpose, and motivation behind what we (as entrepreneurs) are building. This is a highly tactical workshop, but, for a few brief moments, we go macro.
- If you're struggling with some of the more tactical parts of the training, I show you how your short-term vision is impacting your long-term vision (and how to fix that).
- Defining the perfect destination for your business and your marketing (building with the end in mind rather than living moment to moment)
- Autophagy for business owners. How you can create a marketing system and a business that eliminates waste automatically.
You will walk away from this with more than just a sellable product...
I'm already giving away too much... but while I'm at it...
I'm already giving away too much...but while I'm at it...
My ultimate goal with this page is to make this purchase the simplest and most empowered "yes" you've ever given. To create a deal that is so asymmetrically stacked in YOUR favor, that it is a no-brainer.
That's why I'm not stopping at the core training. I'm adding in two FREE premium bonuses that are worth hundreds of dollars each on their own.
Bonus 1: Get More Clients (Live Training)
Bonus 1:Get More Clients (Live Training)
40 hours of audio lessons to listen to while you’re driving, walking, working out, or sleeping. I’m not going to explain this because I don’t have time… but they will be inside of your portal when you get access to Belief Architecture.
Bonus 2: Copywriting & AI Training w/ Kevin Rogers - "The Copy Chief"
Bonus 2:Copywriting and AI (w/ "Copy Chief" Kevin Rogers)
Three real life case studies - examples from history that utilized some of this material (although they did not teach it) to accomplish insane things. Presidents, generals & business owners… same rules apply, go through the main curriculum first before diving into these (each case study is 4-5 hours long and there are three of them).
If you're still with me, let's talk brass tacks...
LET'S RECAP REAL QUICK:
The CustomerAcquisition Playbook
- Full recordings of our 2-day customer acquisition training masterclass. Seven separate video sessions - close to 11 hours of total training.
- All templates and worksheets: Results tracker, funnel metrics tracker, SLO economics calculator... even a share funnel of one of our top performing products that you can deploy and modify.
PLUS, TWO BONUSES:
- Get More Clients (Live Training): Access a candid, hour-long talk I gave at Dan Martell's mastermind last year where I dove deeper into my philosophy on marketing and its place inside of the modern consulting business.
- Copywriting and AI (With Kevin Rogers): An absolute copywriting legend (and one of my earliest copy mentors), Kevin Rogers, gave our room an electrifying talk on practical copywriting prowess, the role of AI in helping you craft more resonant copy, and even did a breakdown of one of our sales pages. We captured every second, and we're including it with this playbook as a bonus.
And One More Thing...
You’ll never see this price again for this material. And I hold strict rules when making claims like this. Go ahead and call our bluff on it. Then you’ll either pay us $6,500 for the playbook a la carte, or you'll have to join Chamber.
To put it another way, if you're serious about learning what we're teaching inside of this workshop, you'll either pay for it now or you'll pay for it later. The catch is that YOU get to decide how much you pay.
To put it another way, if you're serious about learning what we're teaching inside of this workshop, you'll either pay for it now or you'll pay for it later. The catch is that YOU get to decide how much you pay.
If you get access now, you're getting this for the lowest price this will ever sell for. And after the 50 copies are gone, they’re gone. The page will shut down and you’ll be redirected to a page showing you how to make better decisions next time :-)
Backed By the Best Guarantee Money Can Buy
It’s important to make sure you know, everything you see in my offer today is 100% backed for the next 60 days.
That means, I personally pledge you will never find a system this complete for this price — nor will you find a collection of models that work as well as these do, anywhere else on the internet.
If you decide I’m wrong about that, you can call or email us any time (contact information below) in the next 60 days. Even if it’s Sunday morning while I’m at church, I will get you your money back immediately. No questions asked.
Obviously, you won’t need to return a thing – not the course, or the bonuses, templates, or the group access. You keep it all, my compliments for trusting me with your time.
Still not convinced?
Call and chat with one of my advisors. They are ready and standing by to help talk you through any questions you might have about the product, our process, or other options for working with us.
Within minutes of filling out the secure order form on the next page, your core curriculum and bonuses will be waiting for you in your email inbox.
IMPORTANT: this is STRICTLY limited to 50 copies - so if you want this, move on it.
You know me - I don’t play around with fake scarcity. Our offers routinely sell out, and we get flooded with disappointed prospects who thought we were just being “marketers.” That isn’t how we operate… there is a “real scarcity” limit on this offer.
There are over 20,000 people on our email list... 7,000 in our FB group... hundreds of thousands following me on various social platforms. And there are exactly 50 licenses of this playbook available.
You've been warned. Once this is out in the open, these spots will disappear quickly.
Let's get to work.
Static Tracking (Page)
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Static Tracking (Funnel)
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UTMCOPYWRITER
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