You’ll keep chasing strangers who don’t know you, don’t trust you, and won’t pay your rates. Every sale becomes a knife fight over price.
Your ad costs climb because the offer is wrong for the audience. Even when they click, they leak out before you can close them.
In as little as six months, the gap between you and competitors running this play will be too wide to close.
If you’ve been in this game long enough, you’ve seen it: good businesses vanish because they never fixed this one problem. Meanwhile, the ones who do run it stack cash flow from loyal buyers while you’re still scrambling for the next sale.
There’s no neutral ground here.
You’re either compounding trust and profit every month — or bleeding both.